Forbes Family Group (FFG) today secured a sizeable minority position in “Our Game” the UKs leading provider of products and support services for the thriving semi professional and recreational athlete community. The investment will be made from FFG’s new ‘Ace Fund’ and is against an Our Game pre money valuation of £1,000,000. Dean Forbes, FFG Chairman will take up a formal seat on the board of directors having previously served as an ‘Advisor’ to the company.
‘Im delighted to secure this first round of funding for ‘Our Game’ at this important moment in our journey. We have been growing and expanding steadily over the years, but the time was right to take outside investment to help us accelerate our growth’ said Our Game CEO and Founder Francis Duku. ’There has never been a more important time in semi professional and recreational sports than now, given what we have all been through with Covid. This investment will enable us to provide unparalleled levels of support and services across the grass roots and semi professional game as we come back to our new normal. FFG will also help us in the long term as we expand to support other sports beyond our current focus of football’ Duku continued.
‘We have been pursuing Our Game for a long time and were finally able to convince Francis that we were the right choice out of all of the interested parties. Having known and been involved with the business for a long time it is fitting that this is the first investment we are making from our new fund’ said Dean Forbes, Chairman, Forbes Family Group. ‘We have exciting plans to play a pivotal role in supporting non league up and down the country return stronger than ever and are in advanced conversations with a number of leagues and clubs around how we can help them return in full force’ continued Forbes.
Our Game’ membership has increased consistently year on year and has proven resilient during the pandemic as players have relied on many of its services, especially its loss of earnings coverage and rehabilitation support for injured players proving the robustness of the business model. Duku intends to provide significantly expanded service offerings to players with aggressive expansion with enhanced offerings for clubs and the introduction of Our Game products for non league fans.
‘Its an exciting time to partner with Francis and supporting him in his expansion plans. We are sure we can add value and help him build a stand out, high value company over the next 5 years’ said Forbes Family Groups CEO, Danielle Forbes.